Confidence
As our nation goes through tremendous growing pains we are all seeking for a break through. Every industry is seeking creative ways to keep their head above water. The financial and commercial sectors of our economy are desperately relaying on government intervention for stability and confidence.
Monday March 23rd 2009 our stock market reacted sharply, the DOW moving up 497 points. Why? Some say it was news. Well, it is not the news that actually causes markets to react. It is the interpretation of the news that causes it to react. The US Treasury Secretary announced a new plan to absorb much of the so called toxic assets that have frozen much of the financial institutions to respond to needs and demands of the commercial sector. The financial institutions have a responsibility in our economy to supply and meet the needs of the commercial sector. The interpretation of this news has without doubt brought about confidence that our nation and nations around the world are desperately seeking.
I believe that each of us have a responsibility just as the financial institutions do. I have questions for us to consider. What are you and I doing in our industry to positive effect our local economy? How are we interpreting the news? What message are we giving to our micro economy? What are the true conditions of our local market? What do I need to do to get my share of the market? What is moving in my market and at what price point? What is the number 1 objection my clients have right now in this market? Do I only have 1 way to handle these objections or do I have 5 ways to handle these objections effectively? How creative are we in this market to be effective? And.....not only how do you interpret the news, but when you convey the news to your local market and economy, how do your clients and the market interpret it when you convey it?...that is the real test.
Your local economy needs you now. Your local economy is desperately seeking professionals who can interpret news, analysis it and show confidence and hope. 28% of our nations GDP is real estate related. This is a massive percentage of 1 single industry. That is why it has been essential for the federal government to establish a plan to eat up the Toxic assets so that lenders can lend again. This plan does involve private investors as well. So we too better do our part. Whether we like it or not, the real estate industry effects the national and local economies more than we realize.
Don’t you wish you had purchased more property in 1994? Oh yes….. someone would be retiring right now and living off passive income. Ok, not retiring but living a life style of limited financial stress. Many people in 20 years time are going to say if only I had bought property in 2009.We will not see a time like this for a long time. Property prices, stock prices, interest rates and oil prices are at record lows and this will not happen again for many many and many years!!!!!!! Our responsibility is to carry a message of confidence. Just as our federal government has had to step in, so do we as professional have to set in and inject where we can. Now is the time to carry a message of realism of where we stand. It is our job to open up the minds of local economy. Some are blind and cannot see the opportunities right now and we have a responsibility to take the blinds off people who do not have that ability.
One more question, What are the 10 top positive signs in your local economy and real estate market right now?.....and carry that message and use every vehicle possible to convey that…ok another question…… Are you using Youtube to convey your message? Google has indicated that video media has become one of the largest vehicles to carry messages effectively. Are you using these tools and vehicles?
